GROKKING TRANSMEDIA – 2006 Style. Second Life meets Transmedia Universe

http://www.rikomatic.com/blog/2006/09/all_your_starba.html

In 2006 I felt the nacent Second Life had enough “viewsers” paying money for virtual items to invest in bringing the StarbaseC3 Universe into the platform. Of course  ever since as it was created a decade earlier, the C3 Universe was “made” for online 3d MMO immersive viewsers, and after Linden Labs had finally listened to our reasoning about IP rights in 2003, and “value” could be found for third parties within the SL platform, it was time to “Invade”.:)  So in 2006 I created a small “Invasion Fleet” for Second Life and also found a partner who was finally able to provide “Stereo Lithography” 3d Printed models for a “almost reasonable” hobbiest price. So we Invaded with a set of 3 ships, that came with a story background within the Starbase C3 online world, and added the first built in “games” for a vehicle in SL – a target drone” shooter that was embed in each ship sold. And to that  the ability to purchase “desk toy” model of each of the 3 ships sold and a new level of  “narrative immersion” was introduced to those in SL who were interested in original Sci Fi RPGs.

Its interesting now to re read the “grokking” of what we offered then, now 5 years ago. Transmedia had yet to become a buzz word  and “virtual worlds” were just getting their first play in the blogworld of  overnight “experts” in the metaverse:).

Its a fun read as Transmedia thinking collided with Virtual Worlds thinking for the first time in the “SL blogosphere”.;) 

Grokking at the speed of light…

THE SECRET HISTORY OF TRANSMEDIA – PART 3 “1986 – THE YEAR THE TRANSMEDIA DIED”

Since I dont get invited to fancy panels at SXSW or DED , I’ll have to use this blog to offer my unique view of the “transmedia” meme of 2011.  I’ve said before in earlier installments of this “secret series” that almost all “transmedia” methods being talk about today were alive and very well in the 1980s.. Especially in the toy/tv kids world business. Without the 24/7 nature of the Internet/mobile devices  the “deeper”- more immersive” elements now being offered couldnt be developed, but all other avenues utilizing every medium possible were explored.

Today I found this clip posted at AINT IT COOLS NEWS, Seems like Leonard Nimoy will be returning to being a robot;) The geeks are thrilled. But this clip, the teaser for a 1986 feature film for the obviously “transmedia” IP..the “Trans” formers…. really hit me as the day the Transmedia died.

Leonard Nimoy, Orson Wells, and JUDD NELSON…. “judd nelson?!”  now this was “TRANSMEDIA PRODUCTION!”  All fighting the Decepticons and saving the world!. Michael Bays films have been “B- movies” compared to this cast and action packed cinema event!… 😉 Transmedia came screeching to a hault after this Im sure…

Dead. but like any good Zombie…not really.

Come the color macintosh and hypercard in 1988… and the “personal tool” to make a  “new media”. And the day the apple hit henry jenkins in the head in 1993…

and “Transmedia” was born again. To slowly find students and converts, and to grow again into the giant robot, (bad robot?;) of magic boxes,bloggers and stories, and trade show panels and VCs… All poised for the MEGAFUTURETRON to come..!!

But for now, behold the day the transmedia died. Id love to meet the makers of this Film, and i really need to find a full copy via Emule tonight.;)

Best

C3